Marketing agency in
Sunderland
Your marketing, done properly.
We’re ZERO FAFF, a North East marketing agency just along the A690 in Durham. We help Sunderland businesses get found, get noticed and get more enquiries, without the jargon or the faff.
A big city that still does business face to face
Sunderland is a city that makes things and gets on with it. From the riverside and the city centre to the seafront at Roker and Seaburn and the business parks out at Doxford, there are thousands of businesses here competing for attention.
We’re ZERO FAFF, a small marketing agency based just along the A690 in Durham. We help Sunderland businesses cut through the noise, with marketing that’s clear, honest and built to bring in enquiries.
No jargon, no long contracts and no mystery fees. You get quick replies and one person who knows your business inside out, not an account manager who changes every few months.
We tell you what we’re doing and why, without the buzzwords.
Ask a question, get an answer. Usually the same day.
One point of contact who knows your business, not a different face every month.
We show you what’s working with the figures, not fluff.
Six ways we help Sunderland businesses
Paid ads
More people means more competition for every click. We make sure yours go to the people most likely to buy.
We run Facebook, Instagram and Google ads aimed at the right postcodes and the right people, from Hendon to Washington and Houghton-le-Spring. Every pound is tracked, so you can see exactly what each enquiry costs and put more behind what works.
For What The Booth, our ads brought in 270+ enquiries in five months at £3.45 each.
- Meta and Google ads
- Targeting by postcode and audience
- Ads, landing pages and lead forms
- Cost per enquiry, every month
Website design
People in a city compare before they choose. Your website has a few seconds to convince them.
We design and build fast, good-looking websites that work beautifully on phones, show up properly in Google and turn visitors into enquiries. For Lawler Mortgages, that meant a new site with online appointment booking built in.
- Designed around your customers
- Fast on every phone
- Set up for local search
- Booking and enquiry forms
Branding & graphic design
When customers have dozens of options, a brand they recognise and trust is what makes them pick you.
We create logos, colours, fonts and the rules that hold them together, then design everything you need: signage, van livery, leaflets, menus, social posts and more. For Salt & Co, brand and design work since 2019 has supported growth from around £20,000 to £280,000 in turnover.
- Logo and brand identity
- Brand guidelines
- Signs, vans and print
- Social and ad design
CRM setup & integration
More enquiries are only good news if you can keep up with them. A CRM makes sure nobody waits.
We set up a CRM that suits your business, connect it to your website and ads, and automate the follow-ups you never have time for: replies, reminders and review requests. You see every lead, where it came from and what happened next.
- CRM chosen and set up for you
- Website and ad forms connected
- Automatic follow-ups
- Simple training for your team
Strategy & consultancy
Sunderland is changing fast. A clear plan makes sure your business grows with it.
We look at where your customers come from, what your competitors across Wearside are doing, and where your time and budget will go furthest. Then we give you a simple, realistic plan, and help you carry it out if you want us to.
- A clear marketing plan
- Competitor review across Wearside
- Budget and priorities
- Regular check-ins
Why Sunderland businesses work with us
We’re County Durham born and based, a short drive along the A690. We know Wearside’s customers and how they like to be spoken to.
You get the skills of a full marketing team with one person who answers the phone, replies to emails and knows your business.
You’ll always know what we’re doing, what it costs and what it’s bringing in. If something isn’t working, we’ll tell you and change it.
Good questions, straight answers
Do you work with businesses in Sunderland?
Yes. We’re based in County Durham, a short drive along the A690, and we work with businesses across Sunderland and Wearside, from the city centre and the seafront to Washington and Houghton-le-Spring. We’re happy to meet in person.
Do you work with bigger businesses as well as small ones?
Yes. Most of our clients are small and growing businesses, but we also work with established firms who want a marketing partner that’s quick to reply and easy to deal with.
Do I need to sign up to a long contract?
No. We agree what we’re doing and what it costs before we start, in plain English. Most clients start with one service and add more once they see it working.
How quickly can you get started?
Usually within a couple of weeks. It starts with a quick chat about where your business is now and where you want it to go. Then we put a simple plan together and get going.
Sunderland, let’s talk
Ready when you are.
Tell us a little about your business and we’ll book in a quick chat. No hard sell, no faff.
Social media management
In a city this size, word of mouth only goes so far. Social media takes it the rest of the way.
We plan, write and design your posts, keep your pages looking sharp and reply to comments, so you turn up in feeds across Sunderland week after week. Whether you run a café on the seafront, a salon in the city centre or a firm out at Doxford Park, we make sure the right people keep seeing you.