Marketing agency in
Darlington
Your marketing, done properly.
We’re ZERO FAFF, a County Durham marketing agency just up the A167. We help Darlington businesses get found, get noticed and get more enquiries, without the jargon or the faff.
The town that put the world on rails
Darlington has been moving things forward since the Stockton and Darlington Railway opened in 1825. Today the town centre’s independents on Skinnergate, the Market Hall, the business parks on the edge of town and the Darlington Economic Campus all keep it busy.
We’re ZERO FAFF, a small marketing agency based in County Durham. We help Darlington businesses stand out, with marketing that’s clear, honest and built to bring in enquiries, and we cover the villages and towns around it too, from Middleton St George and Hurworth to Barnard Castle and Teesdale.
No jargon, no long contracts and no mystery fees. You get quick replies and one person who knows your business inside out.
We tell you what we’re doing and why, without the buzzwords.
Ask a question, get an answer. Usually the same day.
One point of contact who knows your business, not a different face every month.
We show you what’s working with the figures, not fluff.
Six ways we help Darlington businesses
Paid ads
Put your business in front of the right people in and around Darlington, and only pay to reach them.
We run Facebook, Instagram and Google ads aimed at the people most likely to buy from you, from homeowners in the DL postcodes to the commuters on the A1(M) and the trains. Every pound is tracked, so you can see exactly what each enquiry costs.
For What The Booth, our ads brought in 270+ enquiries in five months at £3.45 each.
- Meta and Google ads
- Local targeting, mile by mile
- Ads, landing pages and lead forms
- Cost per enquiry, every month
Website design
Your website is often the first place people check after hearing about you. It should make choosing you the easiest thing in the world.
We design and build fast, good-looking websites that work beautifully on phones, show up properly in Google and turn visitors into enquiries. For Lawler Mortgages, that meant a new site with online appointment booking built in.
- Designed around your customers
- Fast on every phone
- Set up for local search
- Booking and enquiry forms
Branding & graphic design
If your logo, van, menus and posts all look different, people notice. A strong brand makes you look as good as you are.
We create logos, colours, fonts and the rules that hold them together, then design everything you need: signage, van livery, leaflets, menus, social posts and more. For Salt & Co, brand and design work since 2019 has supported growth from around £20,000 to £280,000 in turnover.
- Logo and brand identity
- Brand guidelines
- Signs, vans and print
- Social and ad design
CRM setup & integration
When you’re busy serving customers, enquiries slip. A good CRM catches every one of them.
We set up a CRM that suits your business, connect it to your website and ads, and automate the follow-ups you never have time for: replies, reminders and review requests. You see every lead, where it came from and what happened next.
- CRM chosen and set up for you
- Website and ad forms connected
- Automatic follow-ups
- Simple training for your team
Strategy & consultancy
Not sure where to start, or spending money on marketing without knowing what’s working? Let’s sort that first.
We look at where your customers come from, what your competitors around Darlington are doing and where your time and budget will go furthest. Then we give you a simple, realistic plan, and help you carry it out if you want us to.
- A clear marketing plan
- Local competitor review
- Budget and priorities
- Regular check-ins
Why Darlington businesses work with us
We’re County Durham born and based. We know Darlington, the villages around it and how people here choose who to buy from.
You’ll have one person who answers the phone and replies to emails. We can meet you for a coffee in town, too.
You’ll always know what we’re doing, what it costs and what it’s bringing in. If something isn’t working, we’ll tell you and change it.
Good questions, straight answers
Do you work with businesses in Darlington?
Yes. We’re a County Durham marketing agency and Darlington is a short drive away. We work with businesses across the town and the villages around it, from Hurworth and Middleton St George to Barnard Castle and Teesdale, and we’re happy to meet in person.
Can you help if I only need one thing, like a website or some ads?
Of course. You can come to us for a single job, like a new website or a run of Facebook and Instagram ads, or for everything at once. Either way you deal with one person who knows your business.
Do I need to sign up to a long contract?
No. We agree what we’re doing and what it costs before we start, in plain English. Most clients start with one service and add more once they see it working.
How quickly can you get started?
Usually within a couple of weeks. It starts with a quick chat about where your business is now and where you want it to go. Then we put a simple plan together and get going.
Darlington, let’s talk
Full steam ahead.
Tell us a little about your business and we’ll book in a quick chat. No hard sell, no faff.
Social media management
Darlington is big enough to have plenty of choice and small enough that people talk. Social media is where they talk now.
We plan, write and design your posts, keep your pages looking sharp and reply to comments, so you turn up in local feeds week after week. Whether you run a café on Skinnergate or a trade business covering the villages around town, we make you the name people think of first.