Discover
We get to know your business, your customers and your competitors, and what you want people to feel when they see you.
You get a clear briefBranding & design
Look the business
Brands people remember.
Designed from scratch.
We’re ZERO FAFF. We design logos and whole brands, then everything that carries them: signs, vans, leaflets, menus, packaging and social posts, so your business looks like one business everywhere it shows up.
01 / What we design
Everything your brand touches
From the logo itself to the cups, vans and posts that carry it. Pick one to see it come together.
A logo that’s yours alone
Drawn from scratch around your business, not picked from a template. We make sure it works everywhere: tiny on a phone, huge on a sign, in full colour, white or black, and as a simple icon for your app or favicon.
- Designed from scratch
- Full colour, white and black
- Icon and stacked versions
- Every file format
One look, everywhere
Your logo is only the start. We pick the colours, fonts, patterns, photo style and tone of voice that make up your brand, then write them down so every leaflet, post and sign looks like it came from the same place.
- Colour palette
- Fonts and type styles
- Patterns and graphics
- Brand guidelines
Print that people keep
Business cards, leaflets, menus, brochures, posters and stationery, designed to feel good in the hand and supplied print-ready, with the bleed, crop marks and colour settings your printer needs.
- Business cards
- Leaflets and menus
- Brochures
- Print-ready files
Big, bold and on brand
Shop signs, window graphics and van livery that make you easy to spot and remember. We design them to your exact measurements and work with your sign-maker or installer to get them right.
- Shop signs
- Window graphics
- Van livery
- Exhibition stands
A feed that looks like you
Post designs, story templates, highlight covers and ad graphics that make your feed instantly recognisable, as one-offs or as templates you can edit yourself.
- Post and story templates
- Highlight covers
- Ad graphics
- Editable templates
Packaging that sells itself
Boxes, bags, labels and tags that stand out on the shelf and make opening your product feel special, designed to the right sizes for your supplier.
- Labels and tags
- Boxes and bags
- Cups and merch
- Supplier-ready artwork
02 / Brand playground
Have a play with your brand
Type your business name, pick a style and some colours, and see how it could look on a card, a sign, a post and a cup.
Let’s keep it friendly. Try another name.
2. Pick a style
3. Pick your colours
HHarbour Coffee
Sam WalkerOwnerhello@yourbusiness.co.uk
HHarbour Coffee
H@yourbusiness
New in.Harbour Coffee
♥ ✈ ⌂H
Just for fun: your real brand is designed from scratch, around your business.
03 / How we design it
Sketch
Sketch
to sign
Seven steps, one point of contact, and nothing’s final until you love it.
Moodboard
We gather colours, type, images and ideas into moodboards, so you can see a direction before a single logo is drawn.
You get directions to choose fromSketch
Ideas start on paper: dozens of rough sketches, so we explore properly before settling on the strongest few.
You get ideas explored properlyDesign
The best ideas are drawn properly on screen, with every curve, colour and letter considered.
You get your logo, drawn properlyRefine
You pick a favourite and we refine it together: tweaking, testing and trying it small, big, light and dark until it’s spot on.
You get it right, not rushedGuidelines
We write the rules down: how to use the logo, colours, fonts and tone, so anyone who makes something for you gets it right.
You get brand guidelinesRoll out
We design everything that carries it, from cards and signs to cups, vans and posts, so your new brand lands everywhere at once.
You get a brand that’s everywhereYours could be next
Tell us about your business and we’ll come back with a plan and a fixed price, usually the same day.
Let’s design it04 / Before & after
What good design does
Same business, same message. Drag the handle to see the difference good design makes.
- One clear message instead of shouting everything at once
- A logo and colours people will recognise next time
- Room to breathe, so the important bits stand out
- Looks expensive, so customers trust you more
HARBOURCOFFEE CO.Now open
on the quayCoffee, cake & a view of the harbourOpen daily 7am – 5pmharbourcoffee.co.uk
on the quayCoffee, cake & a view of the harbourOpen daily 7am – 5pmharbourcoffee.co.uk
GRAND OPENING!!!☕Harbour CoffeeCoffee * Tea * Cakes * Sandwiches * WiFi★ 10% OFF ★
05 / Results
A brand that grew a business
2024FSB North East Young Entrepreneur of the Year
Salt & Co. · Amble, Northumberland · Brand & design
£20kTurnover, 2019£0kTurnover today
“The team at ZERO FAFF have helped me put into words what Salt & Co. is about and make sure that comes across in how the business looks and feels.”Martha Gothorp, Founder
Since around 2019 we’ve shaped Salt & Co.’s brand strategy, visual identity and ongoing design, as it grew from a personal love of the coast to a shop overlooking Amble Harbour.
06 / What you get
Everything you need to look the part
A good brand isn’t just a nice logo. It’s the reason a customer remembers you, trusts you and picks you over the business down the road.
We design the whole thing: the logo, the colours, the fonts and the rules that hold them together, then everything that carries them, with one person who knows your business and answers the same day.
And you get every file you’ll ever need, so the next time someone asks for your logo, you’ll have it.
Your logo, every way
Full colour, white, black, stacked and as an icon.
A colour palette
Colours chosen to stand out, with the codes for print and screen.
Fonts & type
The right fonts, and how to use them for headings and body text.
Brand guidelines
The rules written down, so anyone can use your brand properly.
Print-ready files
Bleed, crop marks and colour settings sorted for your printer.
Social templates
Posts and stories you can edit yourself, always on brand.
07 / Why ZERO FAFF
Why businesses trust us with their look
01Designed for you, from scratch
No templates, no clip art, no lookalikes. Your brand is built around your business and nobody else’s.
02Thinking first, then pretty
We work out what your brand needs to say before we draw a thing, so the design has a job to do.
03We make it work everywhere
The same team builds your website, runs your social media and your ads, so your brand looks right wherever it goes.
08 / Where we work
Graphic design for the North East, and beyond
We’re based in Durham and design for businesses right across the North East, and for plenty further afield, by video call. Find your area to see what else we do near you.
09 / Questions
Good questions, straight answers
How much does a logo or brand cost?
It depends on what you need. A logo on its own costs far less than a full identity with colours, fonts, guidelines and everything designed to match. We’ll agree a fixed price in plain English before we start, so there are no surprises.
How long does it take?
It depends on the size of the job, but we’ll agree a timeline at the start and stick to it. Most of the time goes into getting the thinking right, so the design has something solid to stand on.
How does the design process work?
We start with a chat about your business, your customers and what you want people to feel. Then we share a few directions, you pick the one that feels right, and we refine it together until it’s spot on. Nothing’s final until you’re happy.
What files will I get?
Everything you’ll need: vector files for print and signage, PNGs for your website and social media, in full colour, white and black, plus the fonts and colour codes. If you take the full identity, you also get brand guidelines so anyone can use it properly.
Will I own my logo?
Yes. Once it’s paid for, the logo and brand are yours, to use however and wherever you like.
Can you refresh the logo we already have?
Yes. Sometimes a brand needs a full rethink, and sometimes it just needs tidying up: better colours, a cleaner shape, a version that works small. We’ll tell you honestly which you need.
Can you design signage, van livery and print?
Yes. We design shop signs, van wraps, leaflets, menus, brochures, business cards and packaging, and supply print-ready files for your printer or installer. If you need a recommendation, we know good local ones.
Do you design social media graphics?
Yes, as one-offs or as templates you can edit yourself, so every post looks like it came from the same business. We also design them as part of our social media management.
Do I need to sign up to a long contract?
No. Design work is priced per project, agreed up front. If you’d like ongoing design support afterwards, that’s up to you, with no lock-in.
Ready to look the part?
Let’s make you memorable.
Tell us a little about your business and what you need designed, and we’ll come back with ideas and a fixed price. No hard sell, no faff.
- A fixed price, up front
- Designed from scratch
- Every file you need